The glory you may experience on Google Plus if you don’t have much to say is ephemeral. I consider Google Plus one of the best auxiliary tools for self expression near your website. Your website is the best and Google Plus is the second best. You write a post and you spread it to your friends on Twitter and Google Plus. What if you don’t have friends on Twitter and on Google Plus? Oh, almost forgot, you surely have friends on Facebook, only, do you really like them? Can they understand you on the same level you understand them? Or are you just happy to find people from your past, lost high school mates or even behind that?
To connect through Facebook to any site just for the probability of someone capturing a “like” from you is futile. You are intelligent and they know that you know what they know, and that’s the fact they are aware of Facebook’s reach, everybody has Facebook. I don’t, but it is a personal choice. The sites, the businesses which push you to connect through your Facebook account, paid nothing for that privilege but they have to pay just to appear in your stream more often. Only if you feed them “likes” outside Facebook, you just feed them with no advantage for you. You gain nothing by that and encourage a system of false values being manipulated to look like real values.
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To be found on the internet you need traffic. Sometimes you have to pay for it or for the schooling; the intricacies of search engines’ algorithms are to be deeply studied and perfected. Unfortunately you are a content creator and don’t have time to study SEO techniques and research the linking and stuff, so you pay for it. Correct? Absolutely, I’m sure, if you want to be found, but more than anything else, I think that you’re not even aware of that, so you do nothing but spreading your fundamental pearls on a free platform like Blogger (Blogspot, whatever) just because it was bought by Google and they know better. The false myth about Blogger is that being Google’s property, one doesn’t need SEO, it works as it is, your post spreads by itself because it’s on Goggle, right? A myth, as I said, more than that, on blogger you don’t inspire credibility.
As a creator, there is one more solution; you can let yourself known in Social Media, and to be kind and spread your word there, it’s exactly what you’re made of. On Twitter like on Twitter, you need followers, those followers being your future readers. I’m not talking in this post about Twitter techniques to gain followers. Unfortunately I saw the great majority of Internet Marketers are using automatic tools like TwitAdder or such, or just buy the followers from certain providers, just to look good. Rare is the genuine personality with genuine followers. Anyway, on Google Plus the things are changed almost radically. That is because to create a Google+ account one has more steps to follow and one has to be human. I don’t think that the G+ accounts robot creator (meaning certain software you install and just click the command after specifying parameters) has been invented. You can’t even automatically post on Google plus, like you do on Twitter or Facebook. There is a possibility to program pages posting with HootSuite, but the showed links are from Ow.ly, not from your site, even if the visitor is redirected to the correct link, respectively to your site, anyway. Sometimes it’s better to not use link shorteners, just to not undermine the honesty of an explicit link and a certain trust. On Twitter is accepted, because there is the 140 characters limit at stake, and a link shortener is quite handy. You don’t need one on G+. On G+ to gain more followers, the Twitter techniques don’t work. You have to “engage”, to post, to plus one, to comment, to follow your models and be active. Guy Kawasaki says that an account can be considered interesting if he/she/it has more than ten re-shares per post, or more than ten comments, and plus ones. You have to be patient! That’s the only solution. If you are greedy, if you are impatient, you start to share circles in the first month on G+. That’s not good because if you haven’t studied how things work, you can attract the wrong followers, but about that, on a future post.
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